TRAINING
APPROACH, METHODOLOGY & TOOLS
ü Power-point
presentation
ü Dramatized
with ancient war drums
ü Video
clips of ancient Chinese war scenes
ü Direct
& interactive lecture
ü Interactive
participation among participants
ü Value-add
with consistent principle-centered motivation
ü Light, medium & heavy team simulation activities
ü Brainstorming
to explore into new an unlimited strategies
ü Strategic
business & marketing planning
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PROFESSIONAL FEE: RM15,000
Inclusive of handouts and certificates of participation
VENUE: As per clients’ requirement
DATE: As per clients’ convenience
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COMMENTS FROM
PARTICIPANTS
Azidah
Mob Hassan
“Superior!!
2 thumbs up!! Best part is that William is very accommodating to the
participants’ needs. No doubt the content is superior”
Chong
Sock Ngee, Marketing Manager:
Excellent.
Attractive Presentation. Practical. Inspire for self-assessment.
Motivating.
V.
Sathis Kumar, General Manager:
Very
good. Abilities to blend a lot of subjects. Very good understanding of
the workshop.
Pat
Wong, Manager
Instructor
is good and covers the topics in an interesting manner. Creates a lot of
awareness to be a total marketing manager.
Khairi
Abd. Hadi, Assistant Manager
“Able
to lead and get participation. Well prepared with comprehensive notes”
Tay
Chee How
“Well
prepared. Open a new dimension of what we can achieved”
Lim
Ooi Seang
Excellent.
Mr. William is a very experience instructor in so many different
industries. I’ve discovered the knowledge on how to become a good leader
and got to know about my weaknesses in marketing”
Irene
Gan Ai Ling
“Mr.
William had related the reality into the course which helps far better
understanding”
Yasmine
Yee Chee Loo
“William
is knowledgeable, share and provides marketing industrial examples. The
seminar was very enjoyable and I have discovered valuable information”
COMMENTS FROM
THOSE WHO HAD PARTICIPANTS
“Very accurately related war to modern
business” – “William’s fashion of delivery is absolutely creative,
exciting and pragmatic” – “Indeed very inspirational and mind provoking
with action driven all the way” – “So much to learn for application in so
little time” – “The seminar challenges us to think beyond our routine
mindset, and that’s good!” – “I highly recommend this program to all
serious Organizations” – “William truly brings the spirit of Sun Tzu and
the ancient Chinese battlefield back to life during this course” –
“Overall is good, clear and good examples shown” - “A combative-roaring
session that most befits such a program” – “William’s congruence in vocal
strength and non-verbal skills really awaken us to both mental and
physical alertness” – “Not a moment of boredom, very interesting and
practical” – “Excellent! William is a very experience instructor and has
so much experience from so many industries. He is friendly and is a good
example to me. I’ve discovered the requisite knowledge on how to become a
god leader and I’ve got to know my weaknesses in marketing” “Very much
willing to adapt to his participants” “Overall is good, motivated and
valuable” – “The warring approach with videos of ancient armored Chinese
warriors truly kept me relating such events to business. Now I must take
stride to strategize my approach to business development” – “The course
facilitator is simply great. He has related the reality of marketing to
the likes of war which provides total awareness and better understanding”
– “William has fulfilled all angles of the program. It’s good and relevant
for all industries” – “William is very helpful and knowledgeable. He
provides lots of examples and enhance the seminar with pragmatic keywords
and exclusive videos” – “The course has helped me to conclude the
strategies, tactics and skills of strategic marketing in my current job
and has provided direction for future business development” – “William is
undoubtedly very knowledgeable. He shares and provides industrial
examples on strategic marketing. Discover a lot of good tips from this
workshop as well” – “Very knowledgeable, very clear voice and friendly.
I’ve learn a lot from this seminar” – “Master William has a GREAT sense
of humor. He makes the seminar very interesting. His voice is loud and
clear enough” – “William’s presentation is very interesting and never
boring. He delivers information with a powerful voice and he is very
creative with his unique presentation style” – “Absolute control was
maintained during the entire duration of the course. Very creative
approach that should work for most people” – “He uses a very good example
i.e. ‘War’ to explain the urgency of victorious marketing strategies. He
covered more than just strategic marketing” – “Excellent! Direct and
relevant to our responsibilities. Very well delivered” – “He is able to
keep the seminar interesting with different approaches” – “I find no
weaknesses in the seminar and have benefited from it” – “Master William
is very competent and delivers a lot of real life examples and practical
experiences. Enable and enrich participants to have a better
understanding of strategic marketing” – “This program is indeed combative
in approach. Strategic marketing has for me taken a new turn…..a paradigm
shift” – “The seminar creates awareness in me that I must know and
utilize my strengths and should be more competitive and thus become
combative”
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Brief Profile of the Trainer
Master (Dr.) William Leon Chua PhD
who is also a renown kung-fu grandmaster is a
multi-industrial practitioner, having worked in numerous industries
including Manufactories, Financial Services, Hospitality, Construction,
& FMCG wherein he was designated in various positions inter-alia
Branch Manager, Agency Manager, Regional Manager, Branches Operations
Manager, Group HR & Training Manager, Group Marketing Manager,
General Manager, CEO; he has acquired a wide spectrum of experience,
knowledge & skills.
He is a member of the Malaysia Association
of Professional Speakers (MAPS), was a panel trainer for the Malaysia
Institute of Management (MIM) and the Malaysia Insurance Institute (MII). He is a registered HRDF (on a full time
basis) professional trainer since year 1999.
His hands-on experience supplemented with
his academic pursuits & achievements such as Diploma in Sales
Management, Diploma in Human Resource Management, Diploma in Business
& Management, BA major in Psychology, MBA, PhD in Organizational
Behavior and boosted with 20 years of research work (and continuing…); he
has empowered his capability in facilitating realistic strategic thinking
& down-to-earth seminars to meet his clients’ core prerequisites on
staff developmental needs, and providing business consultation.
Complemented with his volumes of
multi-style approach in facilitating seminars & workshops, he has
been able to deliver captivating seminars with greater impact in a most
pragmatic yet entertaining, motivating & humorous manner (for better
retention).
As the Chairman & Chief Instructor of
a Martial Arts Association for 9 years, he has other than mostly teaching
self-defense techniques & in-depth philosophies also focused on
imparting knowledge on personal development, leadership directly and
indirectly to more than 3,000 of his disciples across West Malaysia.
He has also produced 2 astounding
motivational training videos; one on personal development, leadership,
teamwork and the other on the kung-fu of business management.
His fields of corporate training among
many other soft skills programs include: a wide range of Leadership
Development Skills Programs, a series of Teambuilding-Teambonding
Action-packed in-door/out-door training, Interpersonal &
Communication Skills, Corporate Ethics & Discipline, Sun Tzu Art of
War in Strategic Marketing, Professional Selling & Negotiation
Skills, Sales Motivation, Sales Psychology, a wide range of Customer
Service Programs, Public Speaking Skills, Mind-set Change, Personal
Development, Managing-Up your Boss, Time Mastery & Goals Getting,
Creative Thinking & Problem Solving, The Six Thinking Hats,
Confidence & Power in Dealing with People, Stress Management,
Security Management, Telephonic Skills, Grooming & Personality
Enhancement etc.
To-date, he has facilitated more than 750 corporate training
programs whether in a class-room and/or outdoor setting including as a
key-note speaker in conventions both locally in Malaysia and abroad.
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