SALES NEURO-LINGUISTIC & THE POWER OF SALES PSYCHOLOGY  (Maximize your Sales) A 2-Day Program   To increase sales, take on this workshop for top-up learning. Re-skill your sales team today!
FOREWORD. Up your chances of closing more sales with the application of Sales Psychology and Neuro-Linguistic skills. The is a master crafted salesmanship training program which is intended on helping salespeople succeed in what they do. The ability to interact, influence and convince others to believe in you and buy what you are selling requires psychological skill and will be very effective if complemented with NLP linguistic skills. This is just like selling to someone you knew and have trust in you. So, in a short time, a salesperson is able to build rapport by cutting off any relationship tension in the first instance that make the customer feel comfortable and gradually have the trust to consider buying.
OBJECTIVES 1.    To develop confidence & the ability to sell beyond targets. 2.    Learn personality profiling and acquire the ability to understand the different customer characters, behaviors & motivations and win their trust. 3.    Develop psychological & social-interactive skills which encompasses the effective ability to communicate & interact convincingly. 4.   Learn Neuro-linguistic programming (NLP) that helps to use language, feelings, and thoughts to persuade & influence customers.
FOR WHO? This workshop is highly recommended for both the inexperience and the experience sales professionals, irrespective of whether they are sales executives or sales managers or marketing directors.
COURSE OUTLINE
DAY 1   01) Pragmatic-shift in Professional   02) What is NLP with regards to Selling   03) What is Sales Psychology   04) Overview on Sales Psychology Tips   05) Establishing a Professional Personality   06) Understanding Customer Buying Personalities   07) Applying the OSP Sales Procedure   08) The Psychology of Building Rapport   09) Reducing Relationship Tension   10) Ways to Improve Task Tension   11) Ask Insightful Question & Apply ALS   12) Calibration & Acuity   13) The Tactical Use of Sales Linguistic Skills   14) The Use of Consensus   15) Leveraging on Cognitive Biases   16) The Psychology of Fellowship Bonding   17) The Psychology of Intellectual Bonding	DAY 2   18) The Psychology of Emotional Bonding   19) The Psychology of Task Bonding   20) Disadvantages of Sales Psychology   21) The Psychology of Reciprocity   22) The Psychology of Framing   23) The Psychology of Scarcity   24) Psychology of Authority   25) Sales Psychology through the use of Analogies   26) The Psychological Principle of Reactance   27) Use Risk-reversal Language   28) Leveraging on the Psychology of Questioning Techniques   29) Overcoming Difficult Questions   30) Handling Objections   31) Negotiation Skills   32) The Psychology of switching Closing Techniques   33) Functional Fixedness – Helping client to think out of the box   34) Preventing Rescissions
Training Methodology:  Pre-evaluation, Interactive Lecture, Case Study, Video Previews, Motivation, Q & A, Tests
TRAINER’S PROFILE William Leon Chua PhD, is the Founder, Chief Trainer and Principal Consultant of DRC Management & Training PLT. He is a sought-after management consultant and compelling corporate trainer & motivator on Neuro-Linguistic Skills, Sales Psychology, Sales Motivation, Professional Selling Skills, Time & Territory Management in Selling, Leadership Empowerment, Strategic Management, Teambuilding, Interpersonal & Communication skills, Strategic Marketing, Customer Service, Sun Tzu Art of War, Corporate Ethics, Mindset Change, TQM, and High-Performance Management etc. He speaks to audiences in around the Asia-Pacific Region, and occasionally in Europe.  He was a member of the Malaysia Association of Professional Speakers (MAPS) & the Malaysia Institute of Management (MIM) and he is a registered corporate trainer with the Human Resource Development Corporation of Malaysia (HRDC) since 1999. Academically, he has acquired a Diploma in Sales Management, a Diploma in Business & Management, a BA major in Psychology and a PhD in Organizational Behavior.  Working Experience - With his more than 30 years of multi-industrial experiences complemented with his years as a professional corporate trainer, he has amassed volumes of skills, strategies, techniques, and ideas. He is more than a lecturer; he is a corporate trainer qualified with years of in-depth multi-industrial experiences.  During this 1-day program he will impart more than 30 years of his research and invaluable training experiences on the subject matter to the participants. All in all, he has provided corporate training to more than 700 companies ranging from various manufacturers, universities, hotels, time-share companies, wholesale companies, housing developers, forwarders, pharmaceutical companies, MLM companies, fund management companies, banks and insurance companies etc. both locally in Malaysia and abroad. His approach in facilitating seminars is expounded with years of hands-on experience, research-based & is up-to-date informative as well as edu-taining, highly motivating and at the same time pragmatic to ensure that learning is effectively projected into action and results. He has to-date directed & produced 2 astounding motivational training videos: (1) Manifestation & Transformation (2) The Kung-Fu of Business Management.
DRC Management & Training PLT Website: www.asia-seminar.com Email: drleonchua@gmail.com / william@asia-seminar.com WhatsApp: 013-7296728 / 0162095570